How to deal with a noxious but prominent commentator like Ann Coulter? Confront her bigoted remarks and outright falsehoods? Or ignore her in hopes of dimming her spotlight?
It would seem to be a lose-lose proposition.
Getting a rise out of her political opponents is her job, so challenging her on the merits only helps her sell books, which keeps her on TV.
But unless you buy out Rupert Murdoch and control your own media empire, dimming her spotlight is seemingly impossible, no matter how tightly you shut your eyes and close your ears.